Many passengers’ eyes will turn at the sight of the red Virgin symbol simply because of the quality and efficiency that the brand name has come to known with. Australia has since been blessed with a share of what international passengers have been enjoying over the decades with Virgin Blue Airlines. Founded by Richard Branson's Virgin Group and based in Brisbane, Queensland, Virgin Blue Airline is a low-cost carrier and Australia's second biggest airline which is fondly known with its cheap and discounted domestic air fares.

The low-cost airline concept called Virgin Blue was launched into the Australian airline industry in August 2000 with only two aircrafts that were initially offering dirt cheap discounted air fares on seven return flights per day between two destinations - Brisbane and Sydney. This has since been expanded to cover all major Australian cities and many holiday destinations in the country due to the growing success of the airline company, buoyed by the patronage of loyal passengers. Virgin Blue Airlines is confirmed by its passengers’ testimonials as evidences of the airline’s good gesture for the citizens who enjoy cheap air fares and great discounts.

Virgin Blue flies to major Australian cities and tourist spots which include Sydney, Melbourne, Brisbane, Adelaide, Perth, Canberra, Cairns, Darwin, Hobart, Alice Spring, the Gold Coast, Sunshine Coast and Whitsunday Coasts. Virgin Blue also offers flights to exotic getaways such as Fiji Island and Vanuatu, as well as service to Newcastle, Coffs Harbour, Ballina Byron, Hervey Bay, Rockhampton, Mackay, Townsville, Broome and Lauceston.

The airline’s services both on the ground and aboard are safe, efficient, and customer-oriented. Self check-in is quick and easy, and a high percentage of Virgin Blue’s flights are punctual and comfortable. Since it is a low-cost airline, food and drinks have to be sold on board but the airline has ensured that they are reasonably priced so as not to take away the discounts given to passengers on their air fares. Virgin Blue’s priority in serving its passenger is convenience during flight, cheap airfares and stress-free booking.

The timing of Virgin Blue's ‘triumphant entry’ into the Australian airline market was very fortunate as it was able to fill the vacuum created by the wrap up of Ansett Airlines in September 2001. Ansett Airline's failure allowed Virgin Blue to grow rapidly to become Australia's second domestic carrier and helped Virgin Blue to identify the problems faced by the defunct Airline Company to be able to take preventive measures against company collapse. One of such problems was the pricing of air fares which prompted Virgin Blue to use the cheap and discount airfares marketing strategy that has so far been aiding the rapid growth of the company in less than a decade.

Passengers can book for cheap airfares for Virgin Blue Airlines using Australia’s reliable travel agents. They can also book online to get good discounts on the airline’s fares. Virgin Blue does provide some categories of passengers with electronic booking. This e-booking system includes services like choosing your own seats and getting your flight reservation number which is located at the top right of your Virgin Blue itinerary.

In addition to ensuring convenience in service, Virgin Blue is always on time. Virgin Blue is constantly looking for ways to improve its timing and flight schedules so it can keep passengers punctual, time and time again. Virgin Blue always makes sure its passengers arrive safely and on time, every time, all the time.

Virgin Blue Airline has also proved itself worthy in the area of cheap airfares when the company received the low fare airline award in May 2004. Virgin Blue CEO Brett Godfrey was also named "CEO of the Year" for his commendable role in steering the airline's customer service strategy in 2004. This award was as a result of the cheap airfares provided by Virgin Blue Airlines, initiated by the CEO himself, Brett Godfrey and because the airfare has not been increased ever since. Rather, it has been decreasing to ensure that Virgin Blue’s passengers are able and to afford the cheap air tickets.

Whether you are flying for business or pleasure, Virgin Blue Airline is an excellent choice to get you to your destination for less, anywhere in Australia. No airline can ever serve the growing Australian airline market with such excellent services for cheap airfares like the one and only Virgin Blue.